Advertising Exploits
Expedia.com, Rhapsody.com serving up malicious code
Legitimate Web sites are increasingly becoming unwitting sources of malware. Security experts report that Expedia.com and Rhapsody.com today have been serving up banner ads that attempt to get visitors to download fake antispyware, while embassy Web sites in Ukraine and Russia have also been spewing out attack code this week.
“Expedia and Rhapsody are both serving […]
Click Fraud: A Double Threat
How can advertisers actually begin to help networks stamp out the problems of click fraud? The CEO of ClickFacts shares his answers.
In recent months click fraud has taken an insidious turn, expanding from a marketer’s nightmare to one that threatens anyone unlucky enough to click on the wrong search ad or land on a compromised […]
Save $11.6B With These Click Fraud Safety Nets
As malware and other cyberfraud technologies become more insidious, marketers stand to lose not just money but consumer trust as well. ClickFacts’ CEO explains what’s hurting the PPC industry and how to fight back.
Imagine every time you launch a browser to conduct a search you receive the following message: “Warning: searching online may result in […]
FTC Releases Behavioral Advertising Guidelines
The agency recommends that companies that track consumers’ online activities provide an opt-out option.
Although the Federal Trade Commission did not discuss privacy issues in its approval of the $3.1 billion Google-DoubleClick merger, the agency still has plenty to say to the advertising community about data collection and consumer privacy.
In hopes of setting the pace for […]
Microsoft, Google, Yahoo! Settle Gambling-Ad Charges
Companies’ combined payment totals $31.5 million.
Posted: 12:19 PM PST Dec 27, 2007
ST. LOUIS - Microsoft, Google and Yahoo! will pay a total of $31.5 million to settle the Department of Justice’s claims that they promoted illegal gambling with online ads from 1997 to 2007.
The settlements call for payments of $21 million from Microsoft, $7.5 […]
Flash Exploiting Malware
A big batch of malware-infected ads are circulating on a slew of popular sites including MLB.com, NHL.com and the Australian site, www.whitepages.com.au. The ads were apparently bought and paid for by rogue antivirus software sellers, who posed as legitimate advertisers.
The malware is being disguised as a Flash file that has a redirect function encrypted in […]
